Donna Vieira has been appointed to the Board of Administrators at Alternative Inns Worldwide Inc. Vieira is Government Vice President and Chief Business Officer at Sallie Mae the place she oversees the corporate’s high line income development, credit score, pricing and loss mitigation, in addition to merchandise, gross sales, advertising and marketing, buyer and digital expertise, and enterprise growth.
Beforehand, she was Chief Advertising and marketing Officer of shopper banking and wealth administration at JPMorgan Chase. She is a transformational, inclusive chief who all through her profession has constantly delivered excellent enterprise outcomes by a transparent strategic imaginative and prescient.
Vieira brings intensive expertise in advertising and marketing and normal administration by way of her present position at Sallie Mae and her work at different main monetary companies firms together with American Categorical and JP Morgan Chase. At American Categorical, Vieira targeted on new buyer acquisition and product growth and oversaw the launch of a collection of recent card merchandise together with Blue Enterprise and Enterprise Membership Rewards and was a member of the crew that launched Open Small Enterprise.
At JP Morgan Chase, Vieira held key small enterprise and consumer-focused roles. She led the event of strategic advertising and marketing, model, and digital transformation initiatives to develop deposit and funding balances, in addition to buyer relationships.
Vieira earned a Grasp of Enterprise Administration diploma from the Lubin Graduate College of Enterprise at Tempo College, and a bachelor’s diploma from Mount Allison College, Canada. Delaware Governor John Carney appointed Vieira as Chair of the Workplace of the Treasurer’s Plans Administration Board, overseeing funding applications that assist households to plan and save for post-secondary training.
She can be a member of the Government Management Council, the pre-eminent membership group that’s dedicated to rising the variety of Black executives in international enterprises. In 2020, she was named among the many Most Influential Black Executives in Company America by Savoy Journal, honoring her exemplary file of accomplishments and dedication to bettering the group and provoking others.
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